There are many tutorials on the internet teaching how to make a good quality online course. But they often leave out some crucial steps or don’t give enough information. This article will teach you all of the critical things you need to know to create an excellent, high-quality online course.
1. Create a Course Outline
The first and most crucial step in creating your course is to develop an outline. Your syllabus should include all the topics you plan on covering and how long each case will be covered.
It would be best to think about what resources are needed, like audio recordings or a pre-built website that students can access as part of their learning experience.
Take some time to write out your ideas before moving forward with anything else!
2. Find an Online Platform that Best Suits your needs
With a course outline in hand, it’s time to decide on a platform. Today many different platforms offer the ability to create and publish online courses for a free or low cost. Some of these options include:
Safari (Apple), EdX, Udemy, Skillshare, Thinkific & CreativeLive. Each option has its own set of pros and cons depending on your needs, but they all allow you to build an online course with no coding knowledge required!
It’s important to note, however, once you choose one that works best for your needs, you will need to spend some time familiarizing yourself with how it operates before creating your course outline.
This is especially true if this will be your first experience using any educational technology outside of a school setting.
Once you have selected your platform, take some time to familiarize yourself with the general layout by clicking around and playing around in each section as much as possible before beginning work on creating an online course outline. You will be happy that you did this when it comes time for building out your lesson plans later!
3. Promote Your Online Course
Now that you’ve created your online course, it’s time to promote it! This will help you get more enrollments.
Promoting a class can be difficult because there are so many different channels requiring unique strategies and tactics. You can find tips in this article if you feel lost or overwhelmed by the thought of promoting your course online.
If you have a website, then that means you already have an advantage over most people who want to promote their courses because they don’t! Having a blog is also helpful because it gives you another place where students can learn about and sign up for your program.
4. Choose the Suitable Pricing Model for you
With the content live and online, it’s time to start marketing the course. The first step is selecting a pricing model. There are three main models for you to choose from: freemium, subscription, and one-time payment.
With the freemium approach, you offer your users an entry-level product or feature free of charge while offering premium features at a cost (or requiring that they purchase multiple courses).
This has proven successful in many different industries, with some examples being Dropbox, LinkedIn, Evernote, and Spotify. Freemium works well when there is enough value provided by either the free content or the entire product to make it worthwhile for customers who do not upgrade their accounts later.
Think about what makes your business unique and focus on providing high-quality content that solves a customer’s pain point.
Freemium is great for teaching online courses because it allows you to get your course in front of more people and opens up opportunities for cross-promotion with other businesses that offer complementary products or services available at a cost.
By starting free, you can build momentum early on, which will help drive signups later when the premium features become available. You may even find users willing to pay earlier.
Still, these kinds of customers aren’t necessarily worth holding onto, so make sure they understand what benefits they’re missing out on by not upgrading their account once your paid product becomes available without being too pushy about it.
5. Get feedback from other professionals in the field to make sure it’s good quality content
You must get feedback from other professionals to make sure that your course is of good quality. They can also help you identify any problems with your class, especially if they have taken similar courses themselves and are familiar with what is out there already available online.
In the end, it is all about your audience. What are they looking for? What do they need to learn from you? How can you cater to them to make their lives better and fulfill what’s missing in their lives? It may take trial and error, but success is guaranteed once you find what works best for them!